The Super Bowl and the NFL have continued to grow year after year and 2013 game was no different, as the event broke television ratings records once again.
CBS benefitted the most from the game, as the average overnight household rating of 48.1/71, the highest-rated Super Bowl in metered market history, according to Deadline.com. The report says that the game was up one percent from last season's New York Giants-New England Patriots game, breaking the 47.9/71 record.
There was a peak in the ratings with a 52.9/75 in the last half hour of the game, while the Beyoncé half time show in the 8 - 8:30 PM ET time slot scored a 48.2/71. The show airing after the game, "Elementary", averaged 12.0/24 in metered markets.
The game featured many different commercials and ads, including ones from Dodge Ram featuring Paul Harvey's speech, Oreo with a blackout tweet, Go Daddy with model Bar Rafeli, SodaStream's controversial banned ad, as well as a Coke ad that was considered racist.
The game was notable for having a 30 minute delay due to a blackout and was the first time two brothers ever coached against each other in the Super Bowl.
Here is a list of the ratings for the Super Bowl from Deadline.com.
1. 48.1/71 - Super Bowl XLVII, Ravens 34-49ers, 31, CBS
2. 47.9/71 - Super Bowl XLV, Packers 31-Steelers 25 (Fox)
3. 47.9/68 - Super Bowl XXI, Giants 39-Broncos 20 (CBS)
4. 47.8/71 - Super Bowl XLVI, Giants 21-Patriots 17 (NBC)
5. 47.4/NA - Super Bowl XIV, Steelers 31-Rams 19 (CBS)
Top 10 Metered Markets For Super Bowl XLVII
1. Baltimore 59.6/83
2. New Orleans 57.1/77
3. Washington, DC 56.9/80
4. Norfolk 55.8/76
5. Dayton 54.6/72
6. Columbus, OH 54.3/73
7. Indianapolis 54.2/76
8. Richmond-Petersburg 53.7/74
9. Milwaukee 53.4/73
10. Jacksonville 53.3/70
